Our friends at WUA! have been conducting web usability studies from their lab facilities at the Heerengracht for quite some time now. Have had thousands of test subjects doing all kinds of tasks for clients like ABN AMRO, Effectory and Booking, they decided to bundle their findings in this book.
Full of thrilling insights, and the occasional graph, this book will provide the knowledge you need to get started with reviews for your own business. And, yes, the cover is filled with reviews about the book. Why limit yourself to the back cover when you can sell your own promise right from the front.
|PRODUCT||Concept + Graphic Design|
|ACCOLADES||Nominated for Manangement book of the year|